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Content Management Goes Way beyond Knowledge Management
Content Management (CM) is now being offered as the latest means for using content to generate added business value. Increased content volume and streamlined delivery schedules have driven CM's many converging technologies together, including disciplines like knowledge management and integration tools such as XML. The key CM components are generation (or re-generation), storage management, preparation, and delivery of documents or information.
But, does it just really come down to optimizing these fundamental document management components using the latest technology? No, says George Parapadakis, author of an interesting think piece on CM and KM in the November/December 2000 issue of e-doc, (http://www.edocmagazine.com/edoc/edocdis.cfm?ID=72).
"Content management has little to do with new technologies and more about consolidating the little niche industries we have had all along into a more coherent set." For instance, for document management, it means leveraging the best practices by "applying them to a wider range of mediums and delivery mechanisms". For e-commerce vendors, CM is "about website management and the effective delivery of content to their audience".
Source: George Parapakis, e-doc, November/December 2000
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