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helloDCLnews Investigative Report:  Study reveals men better than women at using eBooks...In a special investigative report, DCLnews editor John Shreeve (pictured) slams the findings saying that last time he tried to use an eBook reader it went up in a puff of smoke... A RECENT STUDY by Veintinueve, the online bookstore of the Spanish publisher Grupo Planeta, revealed that men master eBooks better than women. According to the research, the typical profile of an eBook reader is male between 25 and 40 with a medium-high social and cultural level. Well it beats me! I fall into that profile and have terrible trouble with eBooks. In fact, I recently blew up my eBook reader while attempting the delicate operation of cracking open a bottle of beer over it... The Spanish study also showed that women represent 20 percent of the total number of people interested in eBook reading. Can we read anything into this? Some intensive investigation (I got up out of my armchair and paced around the room a bit), led me to believe we can.
Again I think the statistics reveal that women have more sense than men when it comes to eBooks. They aren't going to embrace a new technology until it gains a certain level of maturity. Whereas I, being a typical male fitting the profile of the Spanish study, have embraced eBooks in a big way. Over the last couple of years I've bought and downloaded lots of eBook titles from online bookstores. Apart from trying to work out how to turn the pages, I've had no problems - until now, that is... A month back I bought a new computer. After loading all my software, work documents, and emails, I set about transferring the eBook reader and eBook data. This all went smoothly until it came to actually reading the eBooks - not one of them would open. After some fevered head-scratching, I contacted the eBook software vendor (who shall remain nameless) and was told that I needed a new registration number. This procedure is in place to stop people sharing eBooks with their friends (or pirating them). Fair enough, I thought, and waited for the new registration to come through. I waited some more, then some more... ...and I'm still waiting three weeks later. Which leads me to think that too much attention is being paid to guarding against digital piracy and not enough to paying customers. As it is, I've got a library of eBooks on my hard drive - none of which can be read. So I think women have got the right idea in not being too quick to embrace eBooks. They're wisely waiting until the technology and attitude to business matures... John E. Shreeve To view the eBook study, go to: |
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Women would never do that. They have the in-born good sense to pour their chosen beverage into a glass and place it on a table next to where they're sitting - thus reducing the risk of short circuiting their eBook reader. It might be a small thing. But it shows that women are far more adept at using eBook readers than men.